We have already talked about Pachter predictions for Wii Fit to sell 3-4 Million in 2008, only if Nintendo is aggressive with their advertising. Now its seems like Pachter has some “aggressive” numbers from Nintendo.
Pachter said execs have told him that Wii Fit, due in stores May 19, will receive the largest marketing launch in company history – with a budget as high as $40 million.
I am pretty sure 40 million will be enough to educate people on Wii Fit. Also just in case you where wondering yes that is Pachter picture up top. I was wondering what he looked like, then I posted his pic here.
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[...] country until June, the enigmatic tour gives members of the public a chance to see exactly what the heavily advertised fuss is all [...]