I updated the orignal post but wanted to give this its own. (original post here)
Below you can see a screen grab of the confirmation email sent concerning the GamePad replacement and its cost of $150.
Link
February 26, 2013
That definitely speaks to how much the controller was factored into the pricing of the console
February 26, 2013
That definitely speaks to how much the controller was factored into the pricing of the console