Already mentioned this yesterday, but this is the official press release.
Fans Select Kobe Emphatically Tugging Lakers Jersey for Cover of NBA 2K10
New York, NY – June 18, 2009 – 2K Sports today congratulates cover athlete and spokesman of NBA 2K10, Kobe Bryant of the Los Angeles Lakers, on his fourth career NBA championship after recently defeating the Orlando Magic in the 2009 NBA Finals. Bryant, who averaged over 32 points, five rebounds, and seven assists during the series, was named NBA Finals MVP and this fall will lend his championship pedigree to NBA 2K10, the #1 selling basketball video game* and #1 rated NBA simulation **.
“We want to congratulate Kobe on the phenomenal accomplishment of winning his fourth career NBA championship with the Los Angeles Lakers, along with being named NBA Finals MVP,” said Greg Thomas, senior vice president of sports development for 2K. “He’s undoubtedly solidified his legacy as one of the greatest players in NBA history, and we couldn’t have chosen to partner with a more fitting player to be on the cover of NBA 2K10 this season, our 10th anniversary of the NBA 2K franchise.”
DSi 36,872 PSP 26,904 Wii 18,442 PS3 10,009 Xbox 360 8,015 DS Lite 5,408 PS2 3,498
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Video Games | Guitar Hero: Smash Hits | Launch Trailer XBox 360 | Playstation 3 | Nintendo Wii
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Milan 18TH June 2009
“I definitely think NewU will help people get into fitness more seriously, it’s just opened up a whole new area for people who wouldn’t necessarily be encouraged to go and start to exercise!”
– Julie Seymour – Fitness First Personal TrainerJulie Seymour is not only the face of NewU Fitness First Personal Trainer but as one of the gym’s chains leading personal trainers, she has played a major role in the development of the product.
For the first time real personal trainers rather than 3D graphics will be on the screen throughout fitness sessions as Black Bean and Fitness First the world’s largest gym chain bids to completely change the idea of fitness at home.
Due for launch release in September on WiiTM, Black Bean Games is honored to release the first trailer showing some of the unique features and Julie’s thoughts on the impact the new product will have around the world.
NewU Fitness First Personal Trainer is an interactive training solution focused on well-being, which represents the first release for NewU brand, a family of products that will be completed with a product uniquely focused on the soul and another with a VIP endorser. NewU Fitness First Personal Trainer was developed by Lightning Fish in collaboration with Fitness First and You Are What You EatTM.
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