Golden Eye To Come With New Golden Classic Controller (Update Press Release_

London, UK – 11th August, 2010 – Activision Publishing, Inc. (Nasdaq: ATVI) is giving GoldenEye fans a vintage Bond gaming experience with the GoldenEye 007^TM Classic Edition, a game bundle featuring an exclusive gold Classic Controller Pro^TM. Inspired by the legendary golden gun, the gold controller gives fans and Wii^TM gamers an additional control scheme option, allowing them to play with added accessibility – the full bundle will be available this autumn.

“In addition to the Wii Remote and Nunchuk, GoldenEye will also support the Wii Zapper for “point and shoot” gamers, giving players several ways to experience GoldenEye on Wii,” said David Pokress, Head of Marketing for Licensed Properties, Activision Publishing. “We also couldn’t pass up the opportunity to pay homage to the golden gun with the gold Classic Controller Pro, which looks cool and also gives shooter fans a familiar control scheme to use as they blast their way through the game.”

Developed exclusively for Wii and based on the GoldeneEye film, GoldenEye 007 gives players the chance to use the lethal, gritty style of Daniel Craig’s James Bond to outwit, outmanoeuvre and overtake an arms syndicate that threatens the world in an innovative, modern take on the legendary GoldenEye movie. GoldenEye 007 features an unprecedented lineup of four-player split-screen MP options that encourage social gaming, including 40 total characters, eight classic Bond characters, ten maps, three standard modes and 18 special modifiers that allow gamers to create hundreds of game combinations. GoldenEye 007 also features online multiplayer for up to eight players designed for seasoned FPS online gamers with unique modes and a robust XP system for unlockables and achievements.

The GoldenEye 007 video game for Wii^TM is yet to be rated by PEGI. GoldenEye 007 is developed by Eurocom (the Nintendo DS^TM version is being developed by n-Space) under license from EON Productions Ltd and Metro-Goldwyn-Mayer Studios Inc. (MGM). For more information about the game, visitwww.goldeneyegame.com.