SANTA MONICA, Calif., July 16, 2010 /PRNewswire via COMTEX News Network/ — Award winning artist Joss Stone is set to debut as the newest Bond girl in Activision Publishing, Inc.’s (Nasdaq: ATVI) James Bond 007: Blood Stone, an original Bond experience from legendary screenwriter Bruce Feirstein. In addition to stepping into a leading role, Grammy and BRIT Award winner Joss Stone will create original music for the game, luring players into an explosive third-person action adventure where they will unravel an international conspiracy across exotic locales. Players will experience full-throttle, behind-the-wheel action on land and sea while using the most high tech gadgetry known to James Bond 007, the world’s most skilled secret agent.

“James Bond 007: Blood Stone captures the cinematic intensity of a Bond film by immersing players in an intriguing conspiracy that will require them to think and act like James Bond,” said David Pokress, Head of Marketing for Licensed Properties, Activision Publishing. “In addition, the game will feature a diverse array of multi-player modes and debut strategic objective-based gameplay that will allow Xbox 360, PS3(TM) and PC players to battle as teams of spies and mercenaries through authentic Bond locales.”

James Bond 007: Blood Stone features the likeness and voice talent of Daniel Craig, Joss Stone and Judi Dench and features an epic, original story developed by legendary screenwriter Bruce Feirstein. Players can engage in cover-based firefights, lethal hand-to-hand combat and speed their way through explosive adrenaline-fueled driving sequences as they embark on a global chase leading to action on land and sea through Athens, Istanbul, Monaco and Bangkok. Gamers can also feel what it is like to be a 00 agent, as they take the battle online in several robust 16-person multi-player modes that require skill, teamwork and strategy as players compete in matches that will have spies battling mercenaries.

Joss Stone provides an original musical track to the game titled, “I’ll Take it All” written and performed by her and Dave Stewart of the Eurythmics. The song will be featured exclusively in James Bond 007: Blood Stone.

The James Bond 007: Blood Stone video game is being developed by critically acclaimed developer Bizarre Creations for the Xbox 360(R) video game and entertainment system from Microsoft, PlayStation(R)3 computer entertainment system, and Windows PC under license from EON Productions Ltd and Metro-Goldwyn-Mayer Studios Inc. (MGM). Additionally, an original Nintendo DS(TM) game is being developed from the ground up by n-Space. For more information about the game, visit www.007.com.

PR