WHAT: When festival goers flock to Bumbershoot: Seattle`s Music & Arts Festival, they`ll have an opportunity
to get up close and personal with a remarkable newcomer in hand-held entertainment. Appearing Sept. 5
-7 at the festival`s site at Seattle Center, the Nintendo DSi™ Mobile Tour invites consumers to board
an interactive tour bus loaded with portable Nintendo DSi systems and software. Visitors and
spectators can experience the unique features and creative fun of Nintendo DSi. With help from on-site


Nintendo ambassadors, consumers can use Nintendo DSi to take and manipulate photos, tweak sound
recordings and enjoy a wide variety of games. Visitors can print their original souvenir photos on the
bus or store them online and download them from home.

As the latest evolution in Nintendo`s popular line of hand-held video game devices, Nintendo DSi
features two built-in cameras, audio recording and playback functions, and access to a wealth of
downloadable games and applications from the online Nintendo DSi Shop™. Players can use 10 different
interactive “lenses” to tweak photos in unusual ways and share them over a local wireless connection,
or have fun with their favorite music by using different audio filters to alter recorded voices or
change the tempo of a song. Since launching in April, Nintendo DSi has sold nearly 2 million units in
the United States.

WHO: Seattle-area adults, teens, festival fans and consumers of all kinds

WHEN: Saturday, Sept. 5 – Monday, Sept. 7
11 a.m. – 10 p.m. daily

WHERE: Bumbershoot: Seattle`s Music & Arts Festival
Seattle Center
305 Harrison St.
Seattle, WA 98109
(The Nintendo DSi Mobile Tour will be located just inside the North ticket gate near Mercer Street and
Second Avenue North, next to the Bagley Wright Theatre.)

VISUALS:

* Consumers trying the new Nintendo DSi for the first time aboard a customized
interactive tour bus
* Festival attendees snapping and manipulating photos of each other with a
Nintendo DSi system
* Spectators gathering around the Nintendo DSi Mobile Tour bus for live
demonstrations from Nintendo ambassadors
* Visitors enjoying unusual photos they created using Nintendo DSi

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