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Activision reinvents Tony Hawk franchise this holiday with innovative skateboard controller

By  •  Wii

Santa Monica, CA – May 18, 2009 – This fall players will be able to experience skateboarding like never before in Tony Hawk: RIDE from Activision Publishing, Inc. (Nasdaq: ATVI). For the first time, players will have the ability to physically play the game using an innovative motion sensing skateboard controller, allowing for unprecedented freedom and movement. Tony Hawk: RIDE focuses on innovation and fun, bringing the #1 best-selling action-sports franchise to the forefront with cutting-edge technology for the hardcore fans and accessibility for the mass audience.

“Tony Hawk: RIDE is a massive step forward for the franchise and the gaming industry as a whole,” said Rob Kostich, head of marketing, global brand management, Activision Publishing, Inc. “The skateboard controller will redefine sports games by offering players a true skateboarding experience, hands-free, playing with friends and family at home or online in a variety of different locations.”

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Guitar Hero 5 to empower fans to rock the way they want with the biggest artists and widest array of today’s rock tunes and classic hits

By  •  Wii

Santa Monica, CA – May 18, 2009 – Guitar Hero continues to re-define the music and gaming experience this Fall with the release of Guitar Hero 5. Featuring the best variety and biggest rock stars of today combined with classic rock anthems, Guitar Hero 5 is the latest installment of the world’s most popular music game. For the first time ever, players can customize the make-up of their band by rocking with any combination of instruments in-game: whether it be two guitars and two drums, or three guitars and a microphone, any combination is possible, allowing players to experience music their own way. Brand new, innovative, easy-to-use gameplay modes like Party Play and RockFest put fun, competition and control at center stage as fans tailor the Guitar Hero experience to match their personal style and interests. For extended hours of entertainment, downloadable content from Guitar Hero® World Tour will be compatible with the game and will automatically be updated to include all of the upgrades and enhancements of Guitar Hero 5.*

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