Can there be a double Madden curse?

REDWOOD CITY, Calif., – April 24, 2009 – Electronic Arts Inc. (NASDAQ: ERTS) announced today that Arizona Cardinals wide receiver Larry Fitzgerald and Pittsburgh Steelers safety Troy Polamalu will both be featured on the cover of Madden NFL 10, set to hit retail shelves on Friday, August 14. For the first time in the 21-year history of the Madden NFL franchise, two athletes will grace the cover of the award-winning football franchise. Leaders on their respective sides of the field, Fitzgerald and Polamalu epitomize the offensive and defensive battles that take place on every play in the NFL…the Fight for Every Yard.

”Larry Fitzgerald and Troy Polamalu are exemplary examples of the epic battle between offense and defense in the NFL,” said Sr. Product Manager Anthony Stevenson. “Madden NFL 10 showcases the Fight For Every Yard, and nobody fights harder than Troy and Larry, making them the perfect athletes to grace the cover.”

Larry Fitzgerald will be the second athlete to have been featured on both the Madden NFL cover (Madden NFL 10) and NCAA Football cover (NCAA Football 2005) the first being Shaun Alexander. The three-time Pro Bowl selection and 2009 Pro Bowl MVP reached career highs in reception yards (1,431) and touchdowns (12) in 2008, and set NFL post season records for yards (546), receptions (30), and TDs (7), as he led the Arizona Cardinals to Super Bowl XLIII. Fitzgerald’s athleticism and unyielding focus often result in acrobatic catches that change the course of a game.

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