SAN FRANCISCO – September 28, 2009 – Today Ubisoft announced that its “Imagine Your Future Sweepstakes,” a month-long online sweepstakes that awards more than $100,000 in prizes including four $25,000 college scholarships to aspiring students, launched at www.imaginetown.com/sweepstakes. The online sweepstakes has already begun and will continue through October 25, 2009 to commemorate October as Imagine Month, during which four brand new video games from the wildly popular Imagine series will be available at retail.

Winners will be chosen at random in four different drawings, to be held every Monday in October, for the weekly grand prize of a $25,000 529 Educational Fund. The lucky winners will be able to use the scholarship prize toward the school or college of their choice after graduating high school. Parents or legal guardians of students planning to attend post-high school or higher education, or adults 18 years or older are welcome to register for the sweepstakes.


“Every kid has big dreams and we couldn’t think of a better way to celebrate Imagine Month in October than with a sweepstakes for aspiring young students,” said Tony Key, senior vice president of sales and marketing at Ubisoft.

In addition, the following second and third place prizes will be granted each week throughout “Imagine Month”:

Five (5) Second Place Prizes: Imagine Nintendo DSi(TM) Pack
• One Nintendo DSi(TM) system ($169.99)
• One Imagine Fashion Designer World Tour for Nintendo DSi ($29.99)
• One Imagine Babyz Fashion for Nintendo DSi ($29.99)
• One Imagine Artist for Nintendo DSi ($29.99)
• One Imagine Zookeeper for the Nintendo DS(TM) system ($29.99)
Approximate retail value $289.95 each prize pack.

Fifty (50) Third Place Prizes: One Pink Imagine T-Shirt

For four weeks in October, a new Imagine game will be available at retail stores starting with Imagine Salon Stylist which will release on October 1st, Imagine Zoo Keeper which will release on October 6th, Imagine Fashion Designer on October 20th and Imagine Artist on October 27th. All games are available for both Nintendo DSi and Nintendo DS.

No purchase is necessary to register for the sweepstakes. For complete rules and details, please visit www.imaginetown.com/sweepstakes. Limit one prize per household.

Ubisoft’s successful Imagine series, the first-ever dedicated brand of video games for girls ages 6 to 14, has sold more than 14 million units worldwide making it the No. 1 girls brand on Nintendo DS (Source: NPD 2008).

For more information, please visit www.imaginetown.com/sweepstakes.

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