Milan, Italy – 28th July 2009 – Black Bean Games and Ubisoft Entertainment S.A. sign an important agreement on the release of the groundbreaking complete fitness title NewU Fitness First Personal Trainer.

According to the agreement, Ubisoft will publish and distribute this title across all PAL territories excluding Italy, New Zealand and Australia. Black Bean Games maintains its publishing rights for Italy, Australia and New Zealand where well established partners will ensure a successful launch.

The first release in the NewU Family of products is due for launch in September on WiiTM.

NewU Fitness First Personal Trainer, developed by Lightning Fish in collaboration with Fitness First and You Are What You EatTM, is an interactive training solution focused on well-being as a perfect balance between professionally developed and expertly taught fitness workouts and healthy balanced nutrition plans based on personal eating preferences.

“We are very proud about this agreement – commented Virgilio Bixio – President Black Bean Games – to have the involvement of a top publisher like Ubisoft means that our strategy, based on top quality and original IP, is moving in the right direction.”

“NewU Fitness First Personal Trainer is an interesting game concept developed in collaboration with major fitness and nutrition partners”, said John Parkes, EMEA marketing director at Ubisoft. “We are confident that our expertise of the Wii market will give the title the commercial success it deserves.”