– PlayStation 3 users spend a bigger share of their time on the system on multimedia
– Xbox 360 users play online games more
– A quarter of console users say that video-on-demand and streaming services are their third most common use
– Netflix, MLB Network, ESPN3 and similar options account for 20 percent of Wii users’ time, 10 percent of Xbox 360 users’ time and 9 percent of PlayStation 3 users’ time
– “Compared to the other two consoles, the bulk of time on the Wii is in the form of offline gaming; the system trails in use for online play. This may reflect the lesser emphasis on online applications and gameplay for the Wii in general. In terms of streaming, Netflix was introduced this year for the Wii, but its lead in share is likely a function of the fewer hours per user that is being divided up… overall, the Wii is most defined by its use for traditional offline gaming.” – Nielsen comment

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