41% of homes with Game Consoles
Here are some findings from the Nielson Media Research company.
- 45.7 million U.S. households have at least one game system, out of 111.4 million that have TVs (41.1%). This number has risen from 38.6 million (35.2%) in late 2004. TV has only reason 1.6% since late 2004
- 148.4 million Americans have access to a console in their home, out of 283.5 million that have access to TVs (52.4%). Of those, 93.8 million Americans (33.3% of the TV population) actually used a console in the 4th quarter of 2006.
- The top 20% of gamers are responsible for 75% of the console time, averaging 5 hours and 45 minutes of use per day.
- The Console household universe has grown