Electronic Arts Sued Over Anticompetitive Conduct in Football Genre
The suit against Redwood City-based EA (NASDAQ:ERTS) says after early competition in football games between EA and Take-Two Interactive Inc., EA cut the price of its Madden 2005 game from $49.95 to $29.95.
“Electronic Arts could have continued to compete by offering a lower price and/or a higher quality product,” the suit said. “Instead, Electronic Arts quickly entered into a series of exclusive agreements with the only viable sports football associations in the United States: the National Football League, the Arena Football League, and NCAA Football.”
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