We think Wii Fit is a very catalytic title for us and we think it is the next chapter in the true broadening of the marketplace. We’ve achieved that already to some extent with both Wii and DS but with Wii Fit we think it’s going to be explosive in terms of the breadth of the appeal of the product – and retail is very excited by that.With Mario Kart we think that there is a huge opportunity to appeal to both the core Mario Kart and Nintendo gamers – so we have very high expectations.

UK Marketing Director Dawn Paine speaking to MCV