A recent Nielson survey revealed the motivation behind consumers who purchase gaming consoles.

The survey asked respondents their reasoning when purchasing consoles, and Wii U owners ranked the fun factor at the top. Other reasons included the Wii U’s lower price, the fact that it’s better for kids, and to enjoy the exclusive content.

Of the eighth generation consoles, Wii U owners were also the most loyalty, with 86% having previously owned a Wii.

Wii U owners reading this will most likely already know that their console is full of fun and exclusive Nintendo content, so perhaps the results are no surprise. After all, isn’t that why we play games in the first place?

Let us know your favorite Wii U memories in the comments section.

Console-purchase-factors-wii-u

Source: Gaming Bolt